Category: Find Me Creators

Brands often seek our expertise when scaling their influencer outreach, particularly regarding emails, DMs, or other recruitment channels. Recruiting influencers can be challenging, and our advice during consultations may not always be retained. Thus, I’m providing three email templates, three DM templates, and three types of comments to enhance your offers’ visibility. Feel free to…

Measuring the Impact of Influencer Marketing: A Comprehensive Guide Imagine this scenario: On a Friday evening, Fred is leisurely browsing TikTok when he stumbles upon a video of a popular influencer enjoying a dip in an inflatable pool. He watches, chuckles, and scrolls past. Come Sunday, with the mercury rising, Fred recalls that TikTok video…

Navigating the Overwhelming World of Social Media: A Strategy for Brands In the ceaseless digital environment where brands compete for attention amidst endless scrolling, how can a business remain relevant? The Key to Effective Content Production and Distribution The challenge lies in producing high-quality content cost-effectively and ensuring ample material for various distribution channels to…

Uncovering micro influencers on TikTok presents its unique challenges, with greater difficulty in locating these smaller yet impactful profiles compared to their more prominent counterparts. The primary hurdle is that TikTok’s Creator Marketplace does not showcase micro influencers. Furthermore, hashtag searches tend to highlight videos from larger accounts, and the databases offered by most marketplaces…

Building Long-Term Relationships with TikTok Influencers: Finding Their Emails Establishing a connection with the right TikTok influencers is a crucial initial step in fostering enduring relationships with them. A key part of this process involves acquiring their email addresses. For marketers embarking on TikTok influencer marketing, a common early question is how to obtain these…

#TikTokMadeMeBuyIt: Unpacking the Phenomenon TikTok’s influence in the world of shopping is undeniable. Statistics reveal that over 60% of TikTok’s audience look to the platform for purchase ideas, and an impressive 71.8% are likely to buy products they discover there, as reported by Bazaarvoice. The platform’s marketing potential is immense. TikTok’s influencer marketing investments have…

Engaging with influencers is a crucial strategy for brands to enhance their social presence and drive business growth. If you have already explored influencer marketing and utilized user-generated content to bolster your social media, it’s time to consider the potential of TikTok in your marketing mix. TikTok’s influence is undeniable, boasting over a billion active…

Nano influencers, with their specific niche content and highly committed followers, represent a significant segment in influencer marketing, making up 39.5% of Instagram influencers. Their cost-effectiveness and higher engagement rates make them a sought-after choice for marketers. This comprehensive guide will walk you through 11 effective strategies to identify and collaborate with nano influencers, ensuring…

Revolutionize Your TikTok Presence with User-Generated Content: A Dynamic Marketing Guide In the realm of social media marketing, TikTok has emerged as a powerhouse, especially when it comes to leveraging User-Generated Content (UGC). UGC not only enhances brand authenticity but also significantly boosts engagement. Here’s how you can master the art of UGC for TikTok,…

The best influencer briefs balance out creative freedom with brand guidelines and business goals. Giving too many requirements & restrictions to creators will make your collaboration appear forced and inauthentic.